Contributing to Global Goals
We are dedicated to addressing the challenge of access to income-generating opportunities and essential products for communities across Africa. Aligned with our mission, vision, and purpose, we actively support 3 Sustainable Development Goals to create a brighter future for millions across Africa.
SDG 1: No Poverty
By creating dignified earning opportunities, we are helping individuals break the cycle of poverty and improve their financial stability.
SDG 5: Gender Equality
With 94% of our sales force comprised of women, we contribute to gender equality by promoting economic participation and financial independence.
SDG 8: Decent Work and Economic Growth
Our inclusive sales model generates decent work opportunities,
fosters entrepreneurship, and stimulates local economies.
Driving Impact Through Sustainable Opportunities
We empower individuals—primarily women in underserved communities—by providing opportunities to earn an income through the sale of high-quality, affordable products. Our model removes barriers like upfront capital requirements, enabling our sales force to thrive while promoting financial inclusion and local economic development. Beyond creating jobs, we address inequalities by expanding access to essential goods, contributing to healthier, more resilient households. Through partnerships and community engagement, we are driving sustainable growth across Southern Africa, with ongoing expansion into Zambia, Mozambique, Botswana, Zimbabwe, and Namibia.
Driving Impact Through Sustainable Opportunities
We empower individuals—primarily women in underserved communities—by providing opportunities to earn an income through the sale of high-quality, affordable products. Our model removes barriers like upfront capital requirements, enabling our sales force to thrive while promoting financial inclusion and local economic development. Beyond creating jobs, we address inequalities by expanding access to essential goods, contributing to healthier, more resilient households. Through partnerships and community engagement, we are driving sustainable growth across Southern Africa, with ongoing expansion into Zambia, Mozambique, Botswana, Zimbabwe, and Namibia.
Our Highlights for 2023
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